Branding and identity are very important, even in the smallest of ways! I was asked by a client to create custom Instagram highlight covers that matched her brand, identity, and personality. I worked directly with this client to make sure these designs represented her in the best way possible. She wanted something simple, organic, and fun, with a bit of a rustic feel. I began the process of designing these by sketching some ideas and styles out in Procreate for iPad, and refined them in Adoble Illustrator to ensure high quality exporting.
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